Coaching you in a 'fake' world
- ian37712
- 1 day ago
- 2 min read

It can be difficult sometimes to know what's real and what isn't in this world. This is likely to get even more challenging in 2026 and beyond.
Having someone like a Coach can help you to cut through what is real and what isn't, helping you to live a genuine and fulfilling life.
Do beware though of the style over substance 'Coaches' they could be giving you their fakery!
For example...
Creating an illusion of your success - Creating a performance over substance mentality...if you do this, you will become this... or have this...just like me and thousands of others!
Exploiting your vulnerability - Preying on desperation of clients wanting to escape something. You'll pay a high price and get bugger all value!
Fabricating their realities - Curation of untrue or misleading 'stories' to create a fake impression of their business ethics which promote their need for the spotlight rather than your coaching needs.
A decent Coach would not exhibit any of this behaviour.
So, what IS the reality of a true coach?
Builds a trusted, professional, honest relationship with the client from the start.
Identifies what is important to the client.
Supports the client to set a clear realistic direction which works for them & their lifestyle.
Asks powerful questions which make a difference to future outcomes.
Challenges appropriately and keeps the client on track.
Creates a flexible environment as and when required.
Focuses on fact, not fiction.
Focuses on solutions and the future.
Helps to inspire creativity and motivation during & between sessions.
Summarises and reviews each session.
What is getting in the way of your reality?
If you're looking for some real coaching, get in touch HERE




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